Serper★★★★★
The cheapest way to query Google search + Maps at scale. ~$0.20 per 1,000 results.
why it matters
Serper is a hosted Google Search + Maps API at a pricing tier everyone else can't touch — about twenty cents per thousand queries. For any lead-gen pipeline that needs to sweep a city for local businesses, this is the cheapest raw data source on the market.
No filters, no enrichment — just fast, cheap Google results you process yourself. Pair with Outscraper or a custom enrichment step if you need emails + phones downstream.
install
Sign up at serper.dev, grab your API key, POST search/maps queries to their endpointwhere to find it
You want enriched contact data out-of-the-box — Outscraper handles that in one call.
tags
💰 money moves that use this tool
all money moves →- Affiliate lead-gen funnels (high-CPL niches)
Build a niche landing page that captures leads, sells the click to an affiliate. Best in dating, finance, apps.
- AI-driven low-ticket info arbitrage
Resell publicly-available knowledge — packaged + AI-curated — at $7-37 to buyers who'd never find it themselves.
- Landing Page Agency (Manus + GBP leads)
Find local businesses without websites via Google Maps. Auto-generate landing pages. Sell at $500-2K each.
- Lead-gen as a service
Sell warm leads to small businesses on retainer. Google Maps scrape + enrich + qualify, dropped in their CRM.